Thanks to my sister, I’ve been getting lots of compliments on my hair lately. She’s my resident researcher when it comes to mining the marketplace for the best non-toxic, natural and organic products out there and I do believe she struck gold when she discovered the shampoo and conditioner I’m now devoted to.

The products I’ve been using for about a month now are made by Acure Organics, a company with a commendable mission statement:

Acure Organics is a family owned and operated company founded on sustainable principles to provide the highest quality fair trade, natural and certified organic personal care products. Our products are created with great care and are a reflection of our values. Each of our products is free from animal testing, parabens, sulfates, phthalates, synthetic fragrances, harmful preservatives and artificial colors. We travel the globe to find the most potent certified organic ingredients that meet our high standards of efficacy and purity. 

I’ve tried many natural or organic products over the years, but most just don’t work as well as they should. And while I was certainly skeptical, it turns out that’s not the case with these products. I use the Moroccan Argan Stem Cell + Argan Oil Shampoo and Conditioner, formulated for dry, curly hair.


Not only does this shampoo and conditioner work, they completely exceed my expectations. I actually have wildly unruly, naturally curly hair that I’ve been wrestling with all of my life. I can honestly say these products tame the wild right out of it leaving me with hair that’s silky-soft and super-shiny. Could be my bad hair days are behind me (ever the optimist). The true test will come next month when I head to South Florida. Nothing puts a damper on a great hair day faster than all that high humidity in the Sunshine State :)

How about you? Have you tried any Acure products yet? Would love to know what your experience with them has been.

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